The steering groups appointed by Solteq and Anora for the project meet regularly, and the project teams work separately.
“The collaboration with Solteq, which has lasted for a year and a half now, has run smoothly. This is a partnership where we can also discuss problems openly. Together, we are building one of the cornerstones of Anora’s commercial business. Its value will be emphasized in the future,” sums up Nurmi.
A unified product view for consumers
As part of Anora’s online platform project, a flexible, modern and cost-effective PIM system was implemented. At the first stage of the PIM service implementation project, a GS1 integration was constructed. The integration enables the transmission of consistent product information to the company’s important stakeholders in both Finland and Sweden.
“In terms of technology, the new, modern platform enables all kinds of things. Once the product information has been compiled into a single location, it can be shared in a more controlled manner. Now we have completed the platform update as well as the setup and preliminary work. In the long run, we can gain more significant benefits, as product information management can also be carried out by new websites. That, on the other hand, reduces our workload,” points out Anttoni Salo, Solution Owner, Commerce at Anora.
According to Salo, the PIM system update project has stayed on schedule and budget. In the future, Solteq will provide Anora with versatile digital support and further develop the Viinimaa and Folk o Folk websites.
“We have only started the journey, but it’s already evident that high-quality master data helps provide consumers with a unified product view. This is where the opportunities of digitalization are emphasized,” concludes Salo.