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    A cloud-based POS system for a multi-purpose event venue

    Tampere Hall improved operational efficiency and streamlined daily work with Solteq Commerce Cloud

    Smiling audience members enjoying the program at Tampere Hall.

    Tampere Hall is one of the leading event and cultural centres in the Nordic countries, hosting around 1,000 events and welcoming more than 500,000 visitors every year. Its operations bring together ticket sales, restaurants, a retail shop, and mobile sales points – often simultaneously and during periods of peak demand. On a busy evening, as many as 20 separate points of sale may be operating at the same time.
    In an environment like this, an off-the-shelf standard solution is not enough. The business requires a system that can adapt to multiple operations, sales channels, and rapidly changing situations.
    For Tampere Hall, a key requirement was to bring all sales into a single system that could work seamlessly across both fixed and mobile points of sale. Integrations with the ticketing system Lippu.fi and financial management systems were critical, as was real-time visibility across the entire operation. Solteq Commerce Cloud met these requirements.

    A conductor leading an orchestra at an outdoor concert. Audience members listening to an outdoor concert on a sunny summer day.

    The previous system created extra work and slowed down daily operations

    Tampere Hall's previous POS system no longer met its evolving needs. The main challenges were the mobility of sales operations, limited flexibility, and a high level of manual work.

    The system did not support sales outside the venue, such as at trade fairs or pop-up shops. After each event, products also had to be entered and checked again. In addition, changes to POS layouts and product buttons had to be requested from an external provider, making even small adjustments slow and cumbersome.

    Behind the scenes, this resulted in unnecessary work, slower response times, and situations where the right information was not always readily available. Too much effort was required for every euro of sales, creating a significant additional workload for the finance team as well.

    “The most important benefit of Solteq Commerce Cloud for us has been operational efficiency. Duplicate work has been eliminated, and we can access sales and financial data quickly and reliably.”

    Jenni Erasmus, Administration Specialist, Tampere Hall

    A dancer dressed in red on the stage at Tampere Hall under blue lighting.

    Why does Solteq Commerce Cloud work so well in a multi-purpose event venue? 

     In an environment such as Tampere Hall, a POS system needs to support much more than transactions at the checkout. The following capabilities proved particularly important: 

     1. Integrations That Support the Entire Business 

    The integration with the Lippu.fi ticketing system is essential for Tampere Hall. Automated data transfer to financial management systems also reduces manual work and improves data accuracy. When reports, receipts, and sales data are available without manual compilation, daily operations become significantly easier.

    2. Multiple Business Operations in One System 

    The same system supports ticket sales, the retail shop, restaurant operations, and mobile points of sale. 

     3. Reliability and Performance During Peak Demand 

    Dozens of points of sale may be in use simultaneously, so the system must perform reliably in every sales situation, including periods of high demand. 

    4. Flexibility Without Dependence on the System Provider 

    Products, seasons, events, and sales situations change quickly, which means POS layouts need to adapt just as quickly. With Solteq Commerce Cloud, Tampere Hall can independently update POS layouts, add products, and create event-specific POS setups without having to request every change from the solution provider.

    5. Support for Mobile and Omnichannel Sales 

    Solteq Commerce Cloud enables sales at both fixed and mobile points of sale, supporting Tampere Hall's flexibility and future growth. 

    6. Real-Time Visibility and Reporting 

    Solteq Commerce Cloud gives Tampere Hall fast access to reliable information on payment methods, events, receipts, and sales – without complex intermediate steps or manual work. 

    7. Continuous Development and Partnership 

    The operating environment of a major event venue is constantly evolving, and the system and partnership need to evolve with it. For Tampere Hall, it is therefore important that the solution is not simply a one-off implementation, but a platform that can continue to develop alongside the business.

    “We can modify POS layouts, add products, and make the necessary changes ourselves. This has made our daily work significantly smoother.”

    Mari Maijala, Service Manager, Ticket Sales and Tampere Hall Shop

    What concrete benefits has Commerce Cloud delivered for Tampere Hall? 

    A multi-purpose event venue combines several business models, sales channels, and customer journeys. Supporting them effectively requires a single, consistent, and reliable system in the background.

    At Tampere Hall, the benefits of Commerce Cloud have been particularly visible in improved internal efficiency and better operational control.

    In restaurant operations, event-specific post-processing has been reduced because the same information no longer needs to be handled repeatedly across different systems.

    In financial administration, the daily review and reconciliation of POS transactions has been moved away from the wrong roles and assigned to the people best positioned to perform it. When employees complete the checks immediately at the end of their shift, errors are easier to identify and can be corrected on the same day.

    Managing products, POS layouts, and different sales situations has also become considerably faster. Changes can be made internally without separate requests or waiting for the system provider. This creates valuable agility in an environment where events, seasons, and customer needs are constantly changing.

    Integrations have also reduced manual work and improved the finance team's visibility into sales. When sales data moves automatically between systems, time can be spent on more valuable work while improving data reliability.

     

    A close-up of a dish being served by a waiter. People enjoying dinner at Tampere Hall.

    Strong foundation for future growth

    Tampere Hall approached the implementation as a broad change project rather than simply replacing one system with another.

    Migrating products, inventory, POS layouts, and work practices to the new environment required significant effort, but the project was carried out flexibly in line with Tampere Hall's schedule.

    The experience also demonstrated that successful implementation in an environment like this requires designated key users, strong internal ownership, and close cooperation with the solution provider.

    When these elements are in place, the system can become a long-term solution that supports the evolving needs of a complex event business.

     

    Highly recommended for multi-purpose event venues

    Tampere Hall recommends Commerce Cloud, particularly for multi-purpose event venues with diverse operations, multiple sales channels, and a need to integrate functions such as ticket sales, restaurants, retail, and financial management into a single, smoothly functioning solution.

    The experience also highlights an important point: in a complex event environment, implementing a business-critical system is not a one-off project but an ongoing development journey.

    When customers and solution providers work together on that journey, the result is a solution that can adapt to a constantly changing operating environment.

    Tampere Hall logo

    Tampere Hall: Finland's most versatile cultural and congress center 

    Tampere-talo is a large and diverse event company that combines culture, event production, and commercial operations.

    Ticket sales, restaurant services, retail, and events all operate under the same roof, alongside several different organizations.

    Each year, the group produces a wide range of concerts, congresses, and corporate events both at Tampere Hall and across Finland. Its offering is complemented by the Tampere Philharmonic Orchestra, the Moomin Museum, and a hotel partner.

    Images on this page: Tampere Hall

     

    Jani Toivonen

    Ask about Solteq Commerce Cloud

    Jani Toivonen

    Sales Manager

    +358 50 348 5799