Order Management

Avoid supply chain chaos

The omnichannel future has already arrived

Customers don’t make a distinction between your online store and store outlets when they shop. When people seek, buy, or return products, they choose the most convenient way to do so.

Multichannel order management can be tough without proper tools. Your online store, customer service, and sales outlets must all work together properly.

Flexibility and customer experience are at the heart of business. If a sales outlet’s products sell better online, you should be able to reroute them to your online store. If an outlet doesn’t have the right shirt size in stock, a well-informed sales associate can sell the shirt to the customer using the online store. If customers don’t want to drag their purchases home themselves, outlet can offer them the online store’s delivery options.

Many online stores provide their customers free shipping and return. Although supply chains are becoming more and more complicated, the retailer is still responsible for giving and keeping the customer promise. Keeping this promise requires good visibility and the exchange of information throughout the supply chain. It is vital that deliveries and returns are processed efficiently and reliably. Success in these areas is the key to increasing customer loyalty and enhancing the dependability and profitability of the online store.

In the manufacturing industry, it is crucial to distribute the finished products to the right place at the right time: to key customers, retailers, and the manufacturer’s own sales outlets and online store. Our extensive know-how in product information management is at your disposal.

Read more about our order management solution:

IBM Sterling
Order Management

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