The top experts of smarter commerce in the Nordic countries have joined forces and created the Nordic Smarter Commerce Group website. It offers high-quality content and views on, for example, multichannelling, analytics, and customer experience management.
The purpose of the site is to showcase the first-class know-how of smarter commerce that can be found in the Nordic countries. Digitalization is very advanced in the Nordic countries, and consumers have learned to appreciate good customer experiences regardless of the channel used. In the Nordic countries, over five million people buy from online stores monthly.
According to the study performed by PostNorden, the Nordic countries are one of the world’s most attractive areas for multichannel commerce because the markets in the area are expected to keep growing substantially. This gives retailers a great opportunity to increase their business with a multichannel approach.
“One of the success stories you can find on the site is that of our customer, the Hong Kong department store. Their online store was originally launched only in Finnish. It has later expanded to Sweden and Russia, where it works under the name Happy Angler,” says our Sales Director Konsta Saarela.
According to Forrester, 67% of rapidly-growing companies see the suitable utilization of technology as the key to managing the customer experience. In addition to the right technology, you need partners with the right expertise. Get acquainted with the best IBM Partners of the Nordic countries at nordiccommergroup.com.
Participate in the discussion of our Linkedin group: linkedin.com/groups/Nordic-Smarter-Commerce-Group-5122799?gid=5122799.