Juha Vuohelainen

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Overcoming the challenges of online marketing

Blog

Overcoming the challenges of online marketing

Is your company still discussing low returns on web marketing and whether or not marketing investments are adding to the company’s bottom line? Is it time to revisit your web strategy? Online marketing is growing and constantly changing shape. You have to be ready to make use of new marketing approaches. Online marketing can be […]

Juha Vuohelainen
19.5.2015

Blog

Your landing pages may have cost a million euros – but do they work?

Last week I was discussing a client’s new website. “We can’t afford to test the pages and make changes to them. The update is done now and we’ve used all our budget,” the client said.

Juha Vuohelainen
28.11.2014

Blog

The secret recipes of web analytics

Successful companies keep their business goals in sharp focus and leadership is supported by information. Competitors can be conquered through the use of analytics with results that are easily understandable.

Juha Vuohelainen
21.8.2014

Blog

Today’s hottest trends in search engine marketing

Search engine marketing is now more popular than ever. So it’s time to let go of old marketing habits.
Advertisers can now take advantage of new, smarter features to create more targeted campaigns. At the same time, ads also deliver more value to customers.

Juha Vuohelainen
22.4.2014

Blog

10 insider tips for increasing the search engine visibility of your online store

My job is to find ways to improve search results and make sure that search engines find websites, so I can’t help wondering why so many online stores out there get even the most basic things wrong.

Juha Vuohelainen
24.10.2013

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